How Isaacs’s eStand Was Born

Isaac’s eStand was founded in June 2016.  Michele and Amanda, friends since college, had been trying to create a website for a year prior to the formation of Isaac’s eStand.  The intent was to create some kind of forum, where people could come together and help one another for the betterment of the entire group.  They threw around various ideas, initially focusing on young mothers, but they just couldn’t put their finger on how to execute the kind of site that they had in mind.  So, they toyed with other ideas, some including food, others included crafts, etc.  One day, Michele’s 8-year old son came to her with a problem.  He was trying to sell some bracelets to his two younger brothers.  As soon as Michele heard the effort that he was making to complete a sale, a lightbulb went on in her head. Wouldn’t it be a great idea to design a site where children could easily upload products for sale?  She called Amanda and explained the need for a website such as this. It was exactly the kind of website they were looking for all along. They had both said that when they had the right idea, they would know it. Immediately, they were filled with excitement and from that day forward, there was no turning back!



CEO, Co-Founder

Michele is very well-versed in the areas of business and working with children. Michele holds a masters degree in education and for pleasure, has designed multiple websites for businesses. Separately, she has 17 years of experience in commercial real estate brokerage, is a principal in her office and has earned the prestigious designations of SIOR and CCIM. Michele was on the board of CREW-Baltimore (Commercial Real Estate for Women) and chaired the CREW Careers Committee, a program which introduces high school girls to careers in various areas of commercial real estate. In addition to her business credentials, she is also a mother to four young children, one of whom is our inspiration…ISAAC!



Co-Founder, Website Language

By day, Amanda is an educator, specializing in the area of elementary education. With 15 years of teaching experience, Amanda has worked with students in grades 1, 2 and 5. She has a supervisory certificate, a principal’s certificate and two masters degrees, one in elementary education and the other in administration and supervision. In her spare time, she has written a book about securing a good financial future for young adults. Another goal of hers has always been to create a website that would benefit others in some way. Amanda is also a mother of two children.



Our First Entrepreneur

Isaac is a 9 year old boy, who is in 4th grade. He loves earning money, saving money and of course, spending money. One day, he made a bracelet that he was trying to sell to his younger brothers. In listening to his efforts to try and convince his brothers to buy it, his mother had a great idea. Why not create a forum for kids where any child, regardless of location, could sell their goods on the open market? And that is where Isaac’s eStand began.


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Isaac's eStand transacts with those over 18 years. Under 18, parental permission and oversight is required.


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